Survey: Domain Names are More vital than CEOs
By on May 29, 2008 in Doman Name News
Domain names are now considered ‘more urgent than CEOs’. 82 per cent of companies believe losing their domain name would be more damaging than losing their CEO.
In a survey, conducted by global domain name marketplace Sedo.com (http://www.sedo.com/main.php3?tracked= partnerid=13330 language=us), shows the need for a strong online presence should be top of the corporate agenda. The survey found 72 per cent of respondents believe securing the right domain name is more fundamental than finding the right staff or the right physical location/street address. However, the survey, conducted at the recent Web World show in London, additionally shows domain strategy lacks clear ownership across businesses…
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